The J√§germeister retail showcase is the centerpiece of an integrated campaign designed to create brand awareness while reinforcing key brand attributes, using innovative smart retail technologies. In addition to viewing the physical product from all angles, consumers are also allowed to interact with the display, using customized touchscreen apps from eyefactive's app platform.
"Implementing eyefactive's interactive touchscreen technologies, J√§germeister is creating an innovative and immersive shopping experience at the point of sale, pushing the digital transformation of a world-renowned brand."
Felix Jahnen, Head Of Digital Transformation, J√§germeister
Adding both an informational and interactive layer on top of the physical product behind the semi-transparent T-OLED touchscreen, J√§germeister is creating an immersive customer experience using augmented reality technology (AR) in a real-life brick and mortar retail scenario.
The showcase was designed to create brand awareness by providing an innovative experience at the point of sale that people will want to talk about.
This smart retail demo showcase is a prime example of how brands can leverage the power of immersive experiences to promote its products while also reaching out to potential new customers.
T-OLED Transparent Touchscreen
Customizable Apps from eyefactive's App Platform
Learn more about our international interactive digital signage touchscreen installations, projects and customer case studies from this category.
In a Berlin Edeka store Mars Petcare presents its innovative concept of a pet food department with multiple touch screens and software by eyefactive.Go to Case Study